【Fitness Equipment】Product Manager Lead

【Fitness Equipment】Product Manager Lead Salary: Competitive / Location: Taoyuan, Taichung - Join a globally recognised leader in fitness equipment manufacturing with a strong international presence an diverse product portfolio - Take ownership of the entire product lifecycle, from market research and strategic planning through to global launches and post-launch optimisation.

Keywords: product lifecycle, global launch, cross-functional development, team mentoring, market research, fitness equipment

What you'll do:

As Product Management Manager – Fitness Equipment based in Taichung, you will be entrusted with overseeing the full spectrum of responsibilities associated with bringing world-class fitness products to market. Your day-to-day activities will involve setting strategic direction for various product categories while collaborating closely with internal teams spanning R&D, manufacturing, marketing, and supply chain functions. You will be instrumental in shaping go-to-market strategies that resonate globally, leveraging your analytical skills to interpret market data and user feedback for ongoing enhancement of existing offerings. By nurturing your team’s capabilities through mentorship and best practice sharing, you will help foster an environment where collaboration thrives. Success in this role means consistently delivering innovative solutions that meet evolving customer needs while maintaining alignment with broader business goals.

• Define comprehensive product vision and strategy for multiple categories within the fitness equipment sector, including both commercial and home use products such as cardio and strength machines.
• Conduct thorough market research, customer needs analysis, and competitive benchmarking to establish clear product positioning and differentiation in global markets.
• Oversee product development timelines by closely coordinating with R&D, manufacturing, marketing, and supply chain teams to ensure seamless execution from concept to launch.
• Lead go-to-market planning efforts by developing pricing strategies, channel plans, and providing sales enablement support to maximise market penetration.
• Monitor ongoing product performance by collecting user feedback and analysing data to drive continuous improvement initiatives across all product lines.
• Mentor and develop a team of Product Managers by establishing best practices, fostering knowledge-sharing processes, and supporting their professional growth.
• Collaborate with cross-functional teams across different regions to align development activities with global market demands and organisational objectives.
• Drive innovation by identifying emerging trends in fitness technology and integrating relevant features into new or existing products.
• Ensure compliance with industry standards and regulatory requirements throughout the product development process.
• Represent the organisation at key industry events or meetings as needed to maintain awareness of market shifts and competitor activity.

What you bring:

To excel as Product Management Manager – Fitness Equipment, you will bring a wealth of experience managing complex projects within international settings. Your educational background equips you with the technical acumen needed for hardware-centric industries, while your hands-on experience ensures you can navigate every phase of the product lifecycle effectively. Your interpersonal skills allow you to build trust across diverse teams, facilitating open communication between departments located around the globe. A keen eye for detail combined with strategic foresight enables you to anticipate market trends before they emerge. Your fluency in English and Mandarin supports seamless collaboration across borders. Additionally, your familiarity with digital technologies positions you well to contribute meaningfully as fitness equipment becomes increasingly connected.

• Bachelor’s degree or above in engineering, business, or related fields is required to provide a solid foundation for understanding complex product landscapes.
• At least five years of experience in product management or project management roles ensures you bring proven expertise in handling multifaceted projects.
• A minimum of three years’ experience leading teams demonstrates your ability to mentor others while driving results collaboratively.
• Comprehensive understanding of hardware product development processes is essential; prior experience within the fitness equipment industry is highly desirable.
• Demonstrated success working with international markets highlights your capacity for effective cross-cultural communication and coordination.
• Strong analytical abilities paired with strategic thinking skills enable you to identify opportunities for differentiation and growth within competitive markets.
• Excellent communication skills in both English and Mandarin are necessary for thriving in a global collaboration environment.
• Experience with cardio or strength training equipment technologies would be advantageous for contributing technical insights during development phases.
• Familiarity with digital/IoT integration—such as app connectivity or interactive content—will help advance the company’s digital transformation initiatives.
• PMP or Agile project management certification is considered a plus for structuring efficient workflows.

What sets this company apart:

This organisation stands out as one of the world’s foremost manufacturers of fitness equipment, boasting decades of expertise since its founding in 1975. With an expansive reach covering over 60 countries and supported by multiple R&D centres across Asia and North America, it offers unparalleled opportunities for professional growth on an international scale. Employees benefit from being part of a forward-thinking company that invests heavily in research, development, and employee training. The workplace culture emphasises teamwork, knowledge-sharing, inclusivity, and flexibility—ensuring everyone feels supported as they pursue ambitious goals together. Whether you are passionate about advancing health technology or eager to collaborate on projects that have real-world impact globally, this is an environment where your contributions are truly valued.

What's next:

If you are ready to take your career in product management to new heights within a globally respected organisation dedicated to innovation in fitness technology, this is your moment!

Apply today by clicking on the link provided—your next exciting challenge awaits.