Assistant Digital Manager

A leading global beauty and lifestyle brand seeks an Assistant Digital Manager in Taiwan to elevate digital brand engagement, driving integrated campaigns, social growth, and meaningful consumer connections.

Key responsibilities:

• Drive digital and social media execution, managing content planning, publishing, community engagement, and brand growth across key social platforms
• Own paid social media campaigns, optimising Meta Ads, audience targeting, budgets, and campaign performance to maximise engagement, conversions, and ROI
• Drive content, community, and influencer marketing, creating engaging digital content, activating online communities, and managing KOL partnerships to strengthen brand advocacy
• Manage integrated marketing communications, leading product launches, seasonal campaigns, media outreach, and cross-channel brand activations to deliver consistent consumer experiences
• Turn marketing data into actionable insights, monitoring campaign performance, preparing marketing reports, and recommending strategies to optimise digital effectiveness
• Partner with cross-functional stakeholders, developing PR materials, supporting media communications, and driving continuous improvement across digital marketing initiatives

Candidate profile:

• Proven experience in digital marketing or social media management, managing official brand channels, content planning, publishing, and community engagement
• Hands-on expertise with Meta Ads Manager and major social platforms, including Facebook, LINE, Dcard, Threads, and similar digital channels
• Experience delivering integrated digital campaigns within FMCG, beauty, retail, or other consumer-facing environments
• Strong expertise in paid media, content creation, and influencer marketing, including audience targeting, budget optimisation, KOL management, and digital content production
• Data-driven approach, with the ability to analyse campaign performance (CTR, CPC, CVR, ROAS), optimise strategies, and deliver actionable marketing insights
• Excellent project management and stakeholder engagement skills, with experience coordinating cross-functional teams, supporting PR communications, and delivering consistent brand messaging

About this company:

A global premium consumer brand is redefining customer experiences through innovation, creativity, and a strong commitment to sustainable growth. Join a collaborative, people-focused environment where you'll contribute to impactful marketing initiatives while growing your career in a dynamic international business.

Keywords: Digital Marketing, Social Media Marketing, Performance Marketing, Influencer Marketing, Content Marketing

What’s next:

Shape the future of digital brand engagement through impactful campaigns and meaningful consumer connections. Apply now!