Brand Manager

A leading global consumer goods organisation seeks a Brand Manager to drive growth of its Pest Control portfolio through product innovation, strategic marketing, and consumer engagement across Taiwan and Hong Kong.

Key responsibilities:

• Lead the end-to-end management of the Pest Control portfolio across Taiwan and Hong Kong, driving brand growth through product innovation, strategic marketing, and portfolio optimisation
• Own portfolio performance with full P&L accountability, leveraging market insights, channel feedback, and business analytics to maximise sales and market share
• Partner with Sales, Media, Supply Chain, Finance, and external agencies to deliver integrated campaigns, optimise investments, and achieve commercial objectives
• Translate consumer insights and brand strategy into impactful product launches, localised marketing initiatives, and long-term growth opportunities
• Drive omnichannel brand storytelling through digital content, KOL/KOC partnerships, and data-driven communication strategies to strengthen consumer engagement

Candidate profile:

• 8+ years’ experience in FMCG brand management, new product development (NPD), and integrated marketing communications (IMC), with proven success delivering end-to-end brand initiatives
• Strong commercial and strategic mindset with the ability to translate consumer insights into impactful brand strategies and market initiatives
• Experience managing regional stakeholders and cross-functional teams, building trusted partnerships to drive business outcomes
• Strong project management and execution capabilities, with the ownership and leadership skills to deliver high-quality results in a fast-paced environment
• Bachelor’s degree or above with excellent English communication skills and strong digital capabilities, including social media and Microsoft Office proficiency

About the company:

A leading global consumer goods organisation develops trusted household and lifestyle brands that enhance everyday living across markets worldwide. Join a purpose-driven and collaborative environment that values innovation, sustainability, and professional growth while empowering employees to create meaningful impact for the future.

Keywords: brand manager, FMCG, brand management, product marketing, pest control portfolio, new product development (NPD)

What’s next:

Shape the future of iconic brands by driving innovation, consumer engagement, and sustainable business growth. Apply now!