Digital Communication Assistant Manager, Retail

What you'll do:

• Develop digital campaign strategy based on business goals and guidelines
• Co-work with APAC and HQ digital team to submit plan and post report
• Conduct campaign assets for local adaptation
• Define digital campaign KPIs in collaboration with product managers and EC team
• Implement tracking mechanisms such as UTM parameters, conversion pixels, and Google Analytics to monitor campaign performance
• Ensure local relative content, web article and KOL content is coherent with campaign goal and communication message
• Collect, process, and analyse large datasets from various digital channels
• Create detailed reports and dashboards to visualize data and present findings to stakeholders
• Provide actionable insights and recommendations to optimize digital marketing strategies and campaigns
• Manage brand LINE official account including product launch push, optimizing performance, acquiring followers, improving followers retained rate

What you bring:

• Experience in developing digital campaign strategies
• Ability to co-work with APAC and HQ digital team to submit plan and post report
• Experience in conducting campaign assets for local adaptation
• Ability to define digital campaign KPIs in collaboration with product managers and EC team
• Experience in implementing tracking mechanisms such as UTM parameters, conversion pixels, and Google Analytics to monitor campaign performance
• Ability to ensure local relative content, web article and KOL content is coherent with campaign goal and communication message

What sets this company apart:

Our client is a leading player in the retail industry. They are known for their commitment to innovation and excellence. They offer a supportive work environment where teamwork and collaboration are encouraged. Their employees are given opportunities for professional growth and development.

What's next:

If you're ready to take your career to the next level, apply today!

Apply today by clicking on the link!