Social and Influencer Media Manager
A leading global brand seeks a Social and Influencer Media Manager in Taiwan to drive digital growth, leading integrated social, creator, and community strategies that strengthen audience engagement, elevate brand presence across channels.
Key responsibilities:
As Social and Influencer Media Manager, you will drive the digital strategy for two iconic brands in Taiwan.
- Develop and execute integrated paid, owned, and earned social strategies, localising campaigns and content for the Taiwan market while aligning with global priorities
- Lead content planning, publishing, and optimisation across key social platforms, using KPI and sentiment insights to improve engagement and growth
- Manage influencer partnerships and creator collaborations, overseeing selection, content delivery, performance tracking, and relationship management
- Build strong social communities and user engagement through authentic conversations, cultural trendspotting, and user-generated content initiatives
- Partner with global, local, product, distributor, and agency teams to support 360 campaigns, product launches, budget allocation, and continuous performance improvement
Candidate profile:
The ideal candidate brings extensive experience in managing digital campaigns for consumer brands or agencies.
- 7+ years of experience in social media, influencer marketing, and community management, preferably within fast-paced consumer or global brand environments
- Strong expertise in Instagram, Facebook, YouTube, online communities, and Taiwan’s influencer ecosystem, with proven success in growing awareness, preference, and advocacy
- Hands-on experience managing social platforms, influencer/media relations, and external agency partners, including evaluating execution quality and campaign effectiveness
- Strategic, creative, and data-driven mindset with strong project management, campaign optimisation, and performance analysis capabilities
- Excellent English and Mandarin communication skills, with the agility to collaborate across global teams; copywriting and digital asset creation are strong advantages
About the company:
A global consumer goods organisation in the home and lifestyle products industry develops innovative solutions across household and personal use categories. The company stands out for its strong focus on product innovation, consumer-driven design, and regional market adaptation, supported by agile cross-functional teams. It combines digital-first marketing with localised execution to deliver consistent growth and meaningful consumer engagement across diverse markets.
Keywords: social media, influencer, marketing, engagement, content, analytics, campaigns
What's next:
If you’re ready to bring your passion for social media strategy and influencer relations into a collaborative team—apply now!
About the job
Contract Type: Perm
Specialism: Marketing
Focus: Communications/PR
Industry: FMCG
Salary: Negotiable
Workplace Type: Hybrid
Experience Level: Mid Management
Location: New Taipei
FULL_TIMEJob Reference: SGBR76-2975EF04
Date posted: 13 April 2026
Consultant: Grace Kung
taipei marketing/communications-pr 2026-04-13 2026-06-12 fmcg New Taipei TW Robert Walters https://www.robertwalters.com.tw https://www.robertwalters.com.tw/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true