Marketing Manager, Food Solutions

A leading FMCG organisation seeks a Marketing Manager in Taiwan to lead product innovation, shape portfolio strategy, and turn market opportunities into profitable growth.

Take ownership of product strategy, marketing initiatives, pricing and profitability, partnering with Sales and cross-functional teams to strengthen market engagement and deliver business results.

Key responsibilities:

• Lead portfolio strategy, category growth and product lifecycle management
• Drive product innovation, launches and commercialisation projects
• Develop and execute integrated marketing campaigns and customer activation plans
• Analyse market trends, customer insights and business performance to identify growth opportunities
• Manage pricing, profitability and marketing investments to optimise ROI
• Partner with Sales, Supply Chain, Technical, Finance and global stakeholders to deliver business objectives
• Ensure marketing activities comply with company policies and regulatory requirements

Candidate profile:

• A bachelor's degree or equivalent experience in a relevant field
• 8+ years’ product marketing experience; FMCG, Food & Beverage, coffee, food-service, retail or hospitality experience is preferred
• Strong commercial acumen in pricing, profitability and business performance
• Strategic thinking, analytical skills and a results-driven mindset
• Excellent English communication, writing and presentation skills
• An entrepreneurial approach and the ability to take ownership of outcomes

About this company:

Join an established FMCG organisation where understanding customer needs and responding to market opportunities are central to product and portfolio growth. Collaborate with cross-functional and global teams to bring innovations to market, shape marketing strategies and contribute directly to commercial performance.

Keywords: Product Marketing, FMCG Marketing, Food & Beverage Marketing, Brand Management, Product Portfolio Management

What’s next:

Ready to shape product innovation and drive profitable growth? Apply now to turn your marketing expertise into measurable commercial impact!