Digital Project Manager

A consumer retail organisation seeks a Digital Project Manager in Taiwan to drive digital platform innovation, enhance user experience, and lead cross-functional tech, marketing, and design initiatives.

Key responsibilities:

As a Digital Project Manager, you will use digital tools and strategies to boost brand visibility, enhance user experience, improve conversions, and increase engagement.

• Lead planning and end-to-end operations of mobile app and LINE Official Account (LINE BC) digital services
• Develop and execute growth strategies to increase app downloads and boost user engagement (MAU/DAU)
• Collaborate with IT, UI/UX designers, and external vendors to design, enhance, and optimize platform features
• Improve user journeys, workflows, UI/UX design, and overall platform functionality for better experience and performance
• Plan and implement digital campaigns, interactive experiences, and membership programs to drive platform usage
• Promote services, group-buy initiatives, and digital engagement activities across owned and third-party platforms
• Analyse performance metrics (downloads, active users, conversion rates) and translate insights into optimisation strategies
• Manage project timelines, requirements, and delivery milestones to ensure successful and timely feature launches

Candidate profile:

To excel in this role, you bring digital project experience in marketing and tech, strong mobile app understanding, analytical skills, and cross-functional collaboration to deliver impactful user experiences.

• Proven digital project delivery in marketing/tech environments with cross-functional collaboration
• Strong mobile app experience in feature planning, UI/UX optimisation, workflow, and performance tracking
• Skilled in digital marketing tools and analytics to improve visibility, engagement, and conversion
• Experience executing digital campaigns across owned and third-party platforms (e.g., apps, LINE, social media)
• Strong analytical, organisational, and stakeholder management skills to deliver aligned project outcomes

About the company:

A consumer retail organisation in the FMCG sector is recognised for delivering value-driven shopping experiences and strong market presence. It offers a collaborative workplace focused on innovation, growth, and customer-centric development.

Keywords: digital project management, digital platform, UI/UX, digital campaigns, user engagement, consumer retail

What’s next:

Lead impactful customer experience and growth initiatives in a forward-moving organisation. Apply now!