Growth Marketing Manager

A leading tech provider seeks a Growth Marketing Manager in Taipei to drive global user acquisition, leveraging AI, data, and multi-market campaigns.

Key responsibilities:

As a Growth Marketing Manager, you will drive multi-channel user acquisition, leveraging AI, data analytics, and localisation to optimise campaigns and conversion funnels globally.

• Paid Acquisition Strategy & Execution: Own and optimise global app campaigns across Google and paid social channels, designing campaign structures, managing budgets, and driving real-time performance improvements
• Creative Production at Scale: Develop and scale high-performing ad creatives using AI tools, managing continuous testing and repurposing content across formats and channels
• Analytics & Optimisation: Leverage data from ads platforms and analytics tools to evaluate performance, build optimisation frameworks, and drive ROI through cohort and revenue analysis
• Localisation & International Growth: Lead multilingual campaign localisation, adapting messaging and creatives for diverse markets using AI-driven translation and content scaling
• In-App Growth & CRM: Drive in-app engagement and retention strategies while partnering with product teams to optimise paywalls and conversion funnels

Candidate profile:

To excel in this role, you bring strong mobile growth marketing experience, expertise in Google App Campaigns, AI-driven creativity, data-driven optimisation, and global, cross-functional collaboration skills.

• 3+ years in mobile app growth marketing with hands-on Google App Campaigns (UAC) expertise and strong understanding of ASO (App Store Optimisation) and scalable campaign structures
• Strong command of performance metrics (ROAS, CPA, LTV, cohort retention, conversion value tracking, attribution windows) with ability to translate data into actionable growth strategies
• Hands-on creative producer skilled in ad copy, visual and video content/editing, leveraging AI tools to create and scale assets independently
• Data-savvy, able to analyse GA4, BigQuery, and ads data using AI tools to generate insights and optimise performance
• Experienced in multi-market/localised campaigns with added exposure to paid social platforms, MMP tools, or e-commerce growth as a plus

About the company:

A fast-growing technology company in the smart living and IoT space delivers innovative digital solutions used by millions globally. It offers a collaborative, forward-thinking environment with strong emphasis on AI-driven growth, flexibility, and continuous learning.

Keywords: growth marketing, user acquisitions strategy, AI, multi-channel campaigns, creative production, Google App Campaigns, technology company

What’s next:

Shape global growth strategies and make a real impact through data-driven, AI-powered marketing. Apply now!