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Digital Marketing Manager (SEO/SEM), B2B

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Salary Negotiable

Location Taipei

FULL_TIME

Consultant Coco Kao

Job Ref 1149680/001

Date posted 06 July 2022

taipei marketing/online-crm-database-marketing 2022-07-06 2022-09-04 marketing Taipei TW Robert Walters https://www.robertwalters.com.tw https://www.robertwalters.com.tw/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png

A global technology company is finding a digital marketing expert to join their team.

Key Responsibilities:

  • Establishes marketing goals based on past performance and market forecasts
  • Develops and maintains marketing campaigns including content marketing and digital advertising
  • Creates and maintains the company’s website with compelling content that is easy to find
  • Works closely with sales staff and channel marketing specialists to ensure results-generating marketing activities and a consistent brand identity and voice
  • Works closely with product managers to launch new products, communicate key product features and technologies and craft marketing materials required for successful product launches
  • Takes a leading role in developing marketing collateral, including search ads, banners, brochures, catalogs, flyers, press releases and PowerPoint presentations

Key Requirements:

  • Native-level English and a working-level proficiency in Chinese strongly preferred
  • At least 3 years of marketing experience in a business-to-business environment
  • At least 3 years of experience in the technology sector, preferably in the storage or industrial computing industries. Strong preference for candidates with a background in one of the leading flash storage or technology companies in Taiwan
  • Experience writing compelling marketing copy, e.g., product descriptions, press releases, landing pages and advertisements
  • Experience working with leading digital marketing tools, e.g., Google Analytics, Google Tag Manager, Google Ads, LinkedIn Marketing Solutions, etc.
  • Experience working with content management system, e.g., WordPress, Joomla, Magenta and Drupal
  • Experience with developing and executing result-generating marketing strategies and marketing campaigns in a B2B context. Successfully identifies and capitalizes on trends, valuable market segments and product categories
  • A passion for technology and a strong ability to explain technologically complex concepts in a compelling and easy-to-understand way

Get in touch

contactConsultantImage

Coco Kao

+886 2 8758 0700

coco.kao@robertwalters.com.tw

Apply 1551079 1551079 1551079
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