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Content Marketing Assistant Manager

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Our client is seeking a passionate and creative Content Marketing Assistant Manager to join their dynamic team in Taipei. This role offers the opportunity to work within Marketing Team, where you will be responsible to drive brand love through organic engagement, reaching as large an audience as possible. The ideal candidate will be equipped with industry knowledge across social, web and emerging digital channels, with the ability to put strategy into action by bringing stories to life.

What you'll do:

  • Define content priorities and create plans together with the Media Network and Marketing teams
  • Constantly sharpen strategies of Owned and Managed channel
  • Identify potential partner channels and build consistent holistic communication and release plan across the network
  • Optimise channel performance and experience through scheduling, featuring, customised functionalities and smooth consumer journeys
  • Formulate innovative content ideas, develop the concept through delivery with internal and external partners
  • Ensure high quality content that is always in line with brand attitudes, values and quality standard
  • Identify and develop new story angles for existing projects, genres and recurring content opportunities
  • Manage content creation on Social Channels, build brand love via organic engagement and translate online performance data into actionable plans


What you bring:

  • A communication professional with at least 3 years’ experience in digital media including content production
  • Concrete experience in running social media accounts and websites is required
  • Expert in identifying where consumers live digitally, how they consume content, and how to engage with content according to their consumption behaviour
  • Has a constant sense of online trends and knows how to drive Word of Mouth online
  • Analytic thinking, high affinity to data, with ability to translate into strategy and concrete initiatives
  • Experience in content production (shooting, editing, etc.), knowledge of social copy writing and community management

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Communications & PR

Industry: Marketing

Salary: Negotiable

Workplace Type: Hybrid

Experience Level: Mid Management

Location: Taipei

Job Reference: IT2OMR-E546C214

Date posted: 28 June 2024

Consultant: Kevin Lin

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