Our client is seeking a dynamic and experienced Senior Brand Manager/Brand Manager to join their team. This role offers an exciting opportunity to demonstrate your business acumen, develop creative brand activation plans, and lead multi-functional teams towards achieving business goals. If you are passionate about consumer goods marketing and have a knack for strategic thinking, this could be the perfect role for you.
What you'll do:
As a Senior Brand Manager/Brand Manager, your primary responsibility will be to achieve the assigned brands’ business objectives. You will be instrumental in developing and executing innovative brand activation plans within given budgets and timelines. Your analytical thinking capabilities will be crucial in assessing the market and understanding targeted consumers. In line with global brand strategy, you will lead internal multi-functional teams and external partners to achieve business goals and campaign KPIs. Your role will involve maximising company resources with clear consumer-relevant insights.
- Monitor monthly brand performance and generate actionable insights
- Develop both immediate and long-term strategies for the brand growth
- Manage brand A&P to optimise resources and ensure budget efficiency
- Build relationships with strategic partners, media and industry experts
- Work closely with Logistics team to monitor product availability and market readiness
- Develop local-relevant assets and contents aligned to global positioning
- Lead timely implementation and post-evaluation of brand marketing campaigns
- Develop 12-18 month rolling brand activations plans
What you bring:
- University graduate major in Business/Marketing or equivalent
- Fluency in English and Chinese
- Minimum 6-8 years of marketing experience with an international fast-moving consumer goods company
- Solid brand management experience including above-the-line, below-the-line, new product launch experience
- Excellent understanding of multinational brand business and industry skills
- Good numerical, statistical, analytical and interpretative skills
What sets this company apart:
Our client is a globally recognised organisation that values creativity, strategic thinking, and results-oriented approach. They offer an inclusive work environment where every employee's contribution is valued. The company provides ample opportunities for career advancement and professional growth. They are known for their commitment to innovation and excellence, making it an ideal place for individuals who are looking to make a significant impact in the consumer goods industry.
What's next:
Ready to take your career to the next level? Apply now!
Apply today by clicking on the link. Don't miss out on this exciting opportunity!
