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Commercial Marketing Lead

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On behalf of our esteemed client, we are seeking a Commercial Marketing Lead to become an integral part of their team in Taipei. This role presents a thrilling opportunity to scrutinise business, consumer and market data, thereby developing profound customer insights that will inform marketing priorities and activities.

COMMERCIAL MARKETING LEAD

Salary: Competitive and based on experience

Location: Taipei

Keywords: Marketing, Management, Commercial Strategy, Collaborative Approach

On behalf of our esteemed client, we are seeking a Commercial Marketing Lead to become an integral part of their team in Taipei. This role presents a thrilling opportunity to scrutinise business, consumer and market data, thereby developing profound customer insights that will inform marketing priorities and activities. The successful candidate will be entrusted with the formulation of a strategic marketing plan and channel strategy, both underpinned by consumer and business insights, with the aim of achieving sales and transaction objectives. This role necessitates a collaborative approach, working in unison with operation, EC, CRM teams to realise the planned target. If you are in search of a role that allows you to fully utilise your skills within a dynamic environment, this could be the ideal opportunity for you.

What you'll do:

As the Commercial Marketing Lead, you will play a crucial role in shaping the company's marketing strategies. Your primary responsibility will be scrutinising business, consumer and market data to develop profound customer insights that will guide our marketing priorities and activities. You will also be tasked with devising a strategic marketing plan driven by these insights, as well as managing channel strategies to meet sales and transaction objectives. Collaboration is key in this role as you will work closely with operations, EC, and CRM teams to achieve planned targets. Additionally, you will supervise subordinates, fostering their growth within the company while ensuring execution excellence in all plans.

What you bring:

* Minimum education requirement: BS Degree with major in marketing. Statistics or MBA is preferred

* 10 to 15years of experience primarily in FMCG, Retail or EC

* Preferred commercial / trade marketing / research background

* Preferred experience within the food industry

* Commercial acumen: Business acumen, strong logical thinking and commercial planning skill

* Collaboration skill: Proven ability to build relationships across functions through genuine communication, prompt action and effective problem solving

* Digital savvy: Familiarity with digital channels and marketing in a digital world

What sets this company apart:

Our client is a leading player in the food industry with a reputation for excellence. They offer an inclusive work environment that values diversity and fosters collaboration. Their commitment to innovation keeps them at the forefront of their industry, making it an exciting place to work. With a focus on professional development, they provide opportunities for employees to grow and advance in their careers.

What's next:

Ready to elevate your career? Apply now!

Seize this opportunity today by clicking on the provided link!

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Brand & Product Marketing

Industry: FMCG

Salary: Negotiable

Workplace Type: On-site

Experience Level: Senior Management

Location: Taipei

Job Reference: 1HQSKR-904BF6F3

Date posted: 12 June 2024

Consultant: Chuan Chang

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